Post by account_disabled on Nov 25, 2023 10:31:50 GMT
To find these codes, follow the instructions: Log in to your Google Ads account at Click on the "Campaigns" tab In your campaign list on the left, click Library & Shared Audiences Find the list with the name “All visitors”, click on [Tag] in the “Tags/Definitions” column and on the “Tag” link In the code box, the number after ” is the conversion code In the code, the number after is the conversion label. If you don't find any in the code box. Complete the fields with this information and click “Continue”. We will not use any further data or specify custom parameters. Next, select the triggers for this tag according to where you want the remarketing code to work.
There are various options, such as remarketing based on visits Phone Number List to just some pages of the website, when the user clicks on a link, completes a form, among others. In the case of this example, we will choose to add the remarketing code on all pages, therefore we will select “All pages”. Finally, click on “Create tag” to create your tag, and remember to publish it by clicking the top right button. How to install the Facebook Ads retargeting code? The process of installing the Facebook Ads retargeting code in the GTM is a little different from what we saw with Google Ads, since there is no “Facebook Ads” option as a GTM product. Therefore, start creating your Tag normally. When choosing the product, select “Custom HTML Tag”. In the Tag configuration field, you must copy and paste the code for your Facebook Ads custom audience.
To find this code, follow the instructions: Access Facebook Ads Manager , the ads manager Go to the Audiences Select your custom audience list Click “Actions” and select Copy the code that will appear Paste the code into the Google Tag Manager settings field. The rest of the process of configuring and creating your Facebook Ads retargeting tag is exactly the same as what we saw with the Google Ads remarketing tag. Other GTM Features Google Tag Manager is an extremely versatile tool. As you can see, it's easy to use it to send your website user behavior data to Google Analytics, and add Facebook Ads and Google Ads remarketing codes. However, the GTM's functions go further. The list of products that work with this tool is extensive, and if you want to make integrations with programs that are not on this list, you can use the custom HTML options, as is the case with Facebook Ads.
There are various options, such as remarketing based on visits Phone Number List to just some pages of the website, when the user clicks on a link, completes a form, among others. In the case of this example, we will choose to add the remarketing code on all pages, therefore we will select “All pages”. Finally, click on “Create tag” to create your tag, and remember to publish it by clicking the top right button. How to install the Facebook Ads retargeting code? The process of installing the Facebook Ads retargeting code in the GTM is a little different from what we saw with Google Ads, since there is no “Facebook Ads” option as a GTM product. Therefore, start creating your Tag normally. When choosing the product, select “Custom HTML Tag”. In the Tag configuration field, you must copy and paste the code for your Facebook Ads custom audience.
To find this code, follow the instructions: Access Facebook Ads Manager , the ads manager Go to the Audiences Select your custom audience list Click “Actions” and select Copy the code that will appear Paste the code into the Google Tag Manager settings field. The rest of the process of configuring and creating your Facebook Ads retargeting tag is exactly the same as what we saw with the Google Ads remarketing tag. Other GTM Features Google Tag Manager is an extremely versatile tool. As you can see, it's easy to use it to send your website user behavior data to Google Analytics, and add Facebook Ads and Google Ads remarketing codes. However, the GTM's functions go further. The list of products that work with this tool is extensive, and if you want to make integrations with programs that are not on this list, you can use the custom HTML options, as is the case with Facebook Ads.